About Panorama
Panorama is a fast-growing national technology company focused on radically improving education. More than 1,500 school systems serving 15 million students across all 50 states have adopted our platform to understand students’ academic and social-emotional strengths and to identify those in need of additional support. School systems turn to our suite of tools to ensure that every child gets the support they need, including school climate and social-emotional learning surveys, tiered intervention planning, and professional development.
Panoramians can choose to work fully remote anywhere within the Continental United States, in-person from our Boston/San Francisco offices, or a hybrid option.
About The Role
At Panorama Education, the Content Marketing team is on a mission to build a world-class library of resources that K-12 school district leaders love to learn from, with a focus on attracting and converting new customers. As our in-house creative team grows, we’re looking for an experienced video generalist to execute and deliver video work that builds brand awareness, communicates Panorama’s story, and captures the hearts and minds of district leaders, educators, and their communities.
As Panorama’s first in-house Videographer/Editor, you’ll sit on our Content Marketing team with opportunities to collaborate across the full Panorama Marketing department. The ideal candidate is passionate about storytelling, workshopping ideas with fellow creatives, and creating compelling video content that supports brand and revenue objectives.
Responsibilities
- Own all aspects of the video production and post-production process for marketing deliverables including product videos, educational videos, organic and paid social assets, event promos, and customer stories
- Work in partnership with our Content Marketers and Marketing Designer to ideate, script, storyboard, and execute video projects for blogs, social media, and branding projects
- Develop video case studies and testimonials elevating the work of Panorama’s K-12 school district customers (travel may be required; public health permitting)
- Advise and direct on-screen talent for both location and remote shoots
- Support video needs for special projects to enhance company culture and employer branding
- Understand the look, feel, and voice of Panorama to maintain and push forward visual brand guidelines through video
Our Ideal Candidate Has
- 3+ years of professional experience creating video content for an in-house marketing team, at an agency, or as a freelancer (Please share portfolio samples in the space provided in your application)
- Demonstrated ability to own video projects from storyboard to execution, in collaboration with other creative and marketing team members
- A fundamental understanding of production, including the ability to shoot footage, set up lighting, and edit video
- Demonstrated ability to shoot B-roll and conduct interviews that produce great storytelling
- Demonstrated ability to work independently while managing multiple projects simultaneously
- Strong proficiency with Adobe Creative Suite and other relevant video equipment and software
- Demonstrated ability to present and articulate creative concepts and solutions effectively to internal stakeholders, and to incorporate constructive feedback
- Demonstrated experience incorporating attention to diversity, equity, and inclusion in your work
- Bonus points if you have scripting, animation, motion graphics, or audio recording/editing experience!
About Panorama’s Marketing Team
On Panorama’s marketing team, we strive to create content and experiences that educational leaders love. From weekly blog posts, resources, and professional learning, to customer meet-ups, national conferences, and virtual summits, to thoughtful product marketing and partner relationships, our work is high-quality, research-backed, and asset-based. Behind the scenes, we’re a relationship-first and learning-focused team that commits to hitting our ambitious growth goals critical to our mission to radically improve education for every student.
Panorama excitedly hosts two in-person “all team meetings” a year. All Panoramians attend and travel/hotels are provided. (Paused due to Covid)
Panorama Education is dedicated to building a diverse and inclusive company because we serve students, educators and families from tremendously diverse backgrounds and identities across the country; we’ve seen how our product and impact are strengthened the more we reflect that diversity. In addition, we have found (and we believe the research) that diverse teams are higher-performing, and we embrace the varied perspectives that our team members share with each other. As such, we are an Equal Opportunity Employer. Panorama also has a policy on maintaining a drug-free workplace.
