Copywriter (Freelancer)

Who We’re Looking ForFabulous is on a mission to help every individual discover the wonderful person inside themselves by creating beautiful, evidence– based, life– changing products.

At Fabulous, every team member is a sculptor in their own right. Together, we help millions of users step out of their block of stone and step into the fullest version of their life through behavioral science.

To continue supporting us in doing that we are looking for a Copywriter (freelance) to join us!

We strive to build a strong, positive culture where team skills are valued as much as technical skills. We’re looking for candidates with experience supporting high– quality products, using long term best practices and a continuous improvement mindset.

Your expertise will directly affect Fabulous’ growth strategy and success. The Copywriter will report to the CMO, with the possibility of growing into a team lead. You’ll be joining a highly collaborative and supportive team, in a dynamic and fast paced environment!

You will lead the development of creating compelling and effective copy for marketing materials. This will be executed by working closely with the creative and user acquisition teams, as well as product and design, to understand the company’s brand and messaging, and use data and analytics to measure the effectiveness of their writing.

This is an exciting role, as you’ll be supporting the Marketing team achieve outstanding results by owning the marketing copywriting with a deep understanding of our audiences. You are a hands– on researcher with experience to conduct market and customer research to create relevant and engaging copy, driving creative efforts in an agency or in– house setting. You are a recognized expert known for your collaboration and relish building and improving upon process. You understand performance marketing, data reporting tools, and creative generation best practices.

The ideal candidate will be highly driven to immerse themselves in extended research of our markets and our consumers. They will develop, analyze and optimize creative briefs to generate and translate great ideas into easily executable ad designs.

Responsabilities:

• Create compelling and effective copy for creative briefs and any other relevant marketing materials, such as social media posts
• Work closely with the creative, design and user acquisition teams to understand the company’s brands and messaging, and create copy that aligns with them as well as generating creative that performs.
• Use data and analytics to measure the effectiveness of writing, and make adjustments as needed
• Stay up– to– date on industry trends, using TikTok and other relevant sources and best practices in marketing copywriting
• Conduct market and customer research to understand the target audience and create relevant and engaging copy
• Edit and proofread marketing materials to ensure accuracy and consistency
• Identify and resolve challenges and issues within the marketing copywriting process
• The position is FULL REMOTE/European Based.

RequirementsThis is what *you* have to offer

• 2– 3 years of experience in marketing copywriting or a related field
• Strong writing and editing skills, with a portfolio of writing samples
• Familiarity with data analysis and reporting tools
• Excellent communication and collaboration skills, with the ability to work effectively with a remote team
• Knowledge of the company’s target audience and goals
• Ability to conduct market and customer research to create relevant and engaging copy
• Strong problem– solving and decision– making skills
• Time management and organizational skills
• Flexibility and adaptability to change
• A desire to learn and grow in the marketing copywriting field
• Bachelor’s degree in marketing, communications, or a related field
• Fluency in a second language is a plus
• The position is FULL REMOTE/European Based.

BenefitsThis is what * we * have to offer:Fabulous is a mobile app helping thousands of people every day to change their lifestyles by integrating healthy habits into their lives. Fabulous is using a behavioral economics lens to help everyone achieve their fullest potential. We work closely with researchers based at Duke University and our advisor is Dan Ariely, author of NYT bestseller Predictably Irrational.

Michelangelo, the famous Italian sculptor, once said: “Every block of stone has a statue inside it, and it is the task of the sculptor to discover it.” At Fabulous, every team member is a sculptor in their own right. Together, we help millions of users step out of their block of stone and step into the fullest version of their life.

Join a community changing their lives for the better. Every path through the Fabulous app is unique. Each journey mirrors one’s inner psyche as healthy habits sneak their way into a normal day until, little by little, you find your life utterly transformed.

How we do what we do:

• The first thing that sets us apart is that we’re not a place at all. While we’re a remote company, it’s not unusual to feel you know your teammates better than those you’ve shared an office with in the past.
• The second thing that sets us apart is the work culture we’ve developed with great intention. Our aim goes beyond work/life balance – we set the bar at work/life joy.
• Those who join our workforce place themselves in service of our members. Egos are checked at the door. What begins is a life of meaningful work. And a life of good days – life is too short for anything else.

Why we do what we do:

• There is one thing that saturates all we do: the sincere hope to better our members’ lives. This is not imagined, it is felt.
• The vast numbers of millions of downloads are – in truth – millions of human beings wanting to change, each with their own story, each with a beating heart.
• All members explore their life reflected in 3 mountains:
• Foundations Mountain: one integrates rest, movement, rest, breathing, nutrition, hydration
• Struggle Mountain: one delves into clearing out deeper– rooted hurdles
• Meaning Mountain: thinking about one’s purpose and learning skills to implement it
• For some there is a return journey where one gives back. That is what Fabulous is for us.

We have shared norms everyone abides by here:Ownership: Be the CEO of your tasks. No one is watching over your shoulder. Be the proof.

Open Communication: Constructive ideas are always flying across time zones.

Deep Work: Disconnect. Find your flow. Become industrious. It’s about the work here.

Always Offer Context: Sharing rationale works wonders in asynchronous conversations.

Impeccable Agreement: Promise, then follow through. Everyone relies on everyone.

Join An Award– Winning Company

• Apple Best Apps of 2018
• Editor’s app choice in more than 30 countries.
• Winner of Google’s Material Design Award
• Best App Finalist in Google Play Awards
• Ranked 5th Health & Fitness app

Featured onBenefits For Full– Time Team– MembersA professionally nourishing environment with:

• Co– working space reimbursement
• Monthly workshops
• Team challenges
• Team– building activities
• A flexible and fully remote working environment
• Full– time teammates decide their own vacation time
• Wellness contributions towards gym, therapy, Fabulous coaches

An environment that fosters deep work:

• Few meetings and interruptions – no meetings for meeting’s sake
• Slack culture that includes #petsoffabulous and #radiofabulous
• Flat company hierarchy – roles are focused on deliverables
• Minimal bureaucracy – we focus on the work

And the opportunity to work on a fast– growing product with a large user base that is frequently among the Top 10 most downloaded Health and Fitness apps that makes real change in people’s lives.How Fabulous Came To BeThree co– founders created the Fabulous app: Sami, Amine, and Taylor. Growing up in Tunisia, Sami and Amine were only 16 when they met. With their early iteration, they reached out to Taylor, an award– winning designer in Malaysia. Their vision was welcomed into an incubation lab for startups at Duke University led by world– renowned Behavioral Economics Professor Dan Ariely. Everyone was committed to using evidence– based research to find the absolute best ways to help you become a better person.

What has emerged is a system that transforms tiny habits into profound long– term changes. To this day, over 20 million people have started their journey to better themselves with the Fabulous app. It is creating a generation of change– makers, with the same drive to help others, each in their own way.