Blog Managing Editor

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Imagen oferta de trabajo de redacción

Título de la oferta: Blog Managing Editor

Categoría: Redacción

Empresa: Dice

Dice is the leading career destination for tech experts at every stage of their careers. Our client, Radiant System, Inc, is seeking the following. Apply via Dice today!

*** 100% Remote ***

The Marketing Manager – Blog Managing Editor owns the day– to– day strategy, execution, and metrics of the Software Integrity Group blog. S/he works with stakeholders across the organization, including product marketing, demand generation, digital marketing, sales, PR, social media, brand, partner marketing, SEO, and others to ensure the blog is optimized as a key channel for strategic initiatives and objectives. The successful candidate will be experienced in editing, publishing, and managing a global B2B enterprise tech blog, including aligning topics and posts to overall marketing and content strategy, managing and identifying new and existing contributors, maintaining blog publication processes, and measuring success. S/he brings an ownership mentality balanced with exceptional collaboration skills.

Key Responsibilities:

  • Manage day– to– day operations of global B2B tech blog
  • Act as managing editor of the blog and be its key internal advocate
  • Create blog strategy, plans, and tactics that align with marketing and business goals
  • Create and measure blog KPIs aligned with marketing and business objectives
  • Create and communicate reports and post– mortems with a focus on data and key insights
  • Maintain blog calendar to ensure coverage across product portfolio, buyer’s journey, personas, pillar topics, and subject matter experts
  • Maintain a clear and transparent process for ideation, submission, editing, and publishing to the blog
  • Collaborate with team members across content, digital, SEO, social, PR, brand, demand gen, product marketing, and others to ensure blog is optimized for every function and stakeholder

Skills: Knowledge & Skills:

  • 3+ years of experience in B2B blog management
  • Excellent written and oral communication skills – able to write, edit and speak persuasively
  • Excellent analytical and organizational skills – able to make editorial decisions based on data, and prioritize tasks, publishing dates, topics, etc., accordingly
  • Detail oriented – able to edit copy and manage multiple projects simultaneously
  • Ownership mentality – own the strategy, execution, and metrics of a global B2B enterprise blog
  • Collaborative, open working style – able to build relationships with various groups and personalities across cultures and geographies
  • Proficient user of content marketing systems and publishing tools (WordPress especially)
  • Bachelor’s degree in technology, marketing, technical writing, communications, or related field
  • provided by Dice


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